I think it's telling that the marketers feel that teenagers bring authenticity to the message. It won't take long for teens figure out that if they say the right things they get more free stuff.
I have a big problem with the "personal brand" concept that urges you to live your life as though you are a product. This just seems like more of that thinking.
I think it's telling that the marketers feel that teenagers bring authenticity to the message. It won't take long for teens figure out that if they say the right things they get more free stuff.
ReplyDeleteI have a big problem with the "personal brand" concept that urges you to live your life as though you are a product. This just seems like more of that thinking.